Sales
Pipeline pressure, next best action, and follow-ups that do not wait for someone to open a CRM tab.
United Kingdom · SMEs 20–250 people
AI-powered business operations for UK companies, powered by aranduOS.
Infrastructure you own and operate — not AI operations as a service. Intelligence, email, WhatsApp, calendar and apps, with Council and agentic modes. Licence free when you host; you pay for AI use. A services ladder when you need help.
What you get
The desk, not another dashboard.
aranduOS sits in the tools you already use — and across the commercial and operational work of a UK SME. One platform, not a fifth login for every department.
Productivity
The personal layer: intelligence on the work, in the channels the leader already opens.
Intelligence
What is moving, what is stuck, what needs a decision — without chasing every thread.
Email
A working inbox in the same flow, not another tab the assistant cannot see.
WhatsApp
Messages, follow-ups, and a hand-off to you when it is sensitive.
Calendar
Time on the same map as the work — meetings the operation can read.
Apps
iOS, Android, Mac and Windows — desk, pocket and laptop.
Where the work lives
The same Council and agentic modes across commercial and operational areas — with human gates where money or customers are at stake.
CRM
Accounts, contacts and history in one context the assistant can use — not a silo beside the inbox.
Sales pipeline
Stages, stuck deals and who owes the next move — visible to the leader without a status meeting.
Quotes
Drafts, revisions and chase across time zones — price changes wait for a person.
B2B
Buyer requests, account ops and overseas threads in the same flow as the rest of the desk.
Purchasing
Supplier follow-ups, orders and exceptions — what is late before it becomes a shortage.
Finance
Collections, approvals and exceptions that need a human — not autopilot on the bank.
Customer service
Inbound cases, triage and drafts — escalate commercial exceptions instead of inventing promises.
Services & scheduling
Bookings, capacity and reminders for service businesses — calendar and WhatsApp in the same loop.
Agents
Agentic modes that understand, prioritise, act and ask for help — inside the limits you set.
How it thinks
Council and agentic modes.
Not a fixed if-this-then-that script. The system reads the situation, chooses the next step inside your rules, and asks a person when the stakes are high.
Council
The brain of the framework. It looks across the operation, weighs context, and recommends what should happen next — in business language, not a model dump.
Understands
Reads the case beyond a single rule: who is waiting, what changed, what still matters.
Prioritises
Orders the work inside the limits you set for the organisation.
Acts
Moves the routine in the systems and channels you already use.
Asks for help
Hands the sensitive step to a person. That is part of the intelligence, not a failure.
Money, a message to a customer, or anything irreversible waits for a human.
Trust and control
AI governance, managed access, full audit.
Operating AI on your business means knowing who can see what, which model may act, and what happened afterward. That is built into how aranduOS runs — not a slide after the sale.
AI governance
Council and agentic modes run inside rules you set: what they may read, what they may draft, and what always waits for a person. Sensitive steps stay gated.
Managed data access
Access by security levels and profiles — roles decide which systems, cases and fields the assistant can use. Least privilege is the default, not an afterthought.
Complete audit
A trail of who asked, what the system saw, which model answered, and who approved the irreversible step. Ready for review, compliance and incident response.
Use cases
Workflows UK companies already run.
Built for UK SMEs of about 20 to 250 people — services and export to the world, with Council and agentic modes in the loop. Each case is a process, not a dashboard demo.
01
Professional services delivery
Consultancies and practices in the UK
- 1. Brief lands
- 2. Deadlines and capacity
- 3. Partner review
- 4. Client update by email or WhatsApp
Council ranks what is late. Agentic modes draft follow-ups. A message to the client waits for a person.
02
Export sales UK → world
UK sellers shipping goods or services abroad
- 1. Quote
- 2. Order confirmation
- 3. Documents
- 4. Chase across time zones
Inbox and WhatsApp stay in one flow. Follow-ups run agentically. Price or contract changes wait for a human.
03
Freight and fulfilment exceptions
Teams moving goods when something breaks
- 1. Exception appears
- 2. Triage
- 3. Customer update
- 4. Escalate if needed
Intelligence shows what is stuck. The system does not invent a delivery promise without approval.
04
Agency and creative services abroad
UK agencies delivering for overseas clients
- 1. Brief
- 2. Revisions
- 3. Approval gates
- 4. Go-live
Calendar and hand-offs sit with the job. Council recommends the next step in the pipeline.
05
B2B support and account ops
Account and support teams with overseas buyers
- 1. Inbound request
- 2. Understand and prioritise
- 3. Draft reply
- 4. Escalate commercial exceptions
One shared token pool for the firm — not a separate assistant login for every seat.
These workflows burn tokens on the Mirá multi-model gateway. Estimated monthly cost.
How you pay
Free licence. You own the platform.
We are not trying to win at “AI operations as a service.” We sell the infrastructure that lets a UK SME own and operate its AI business — with a services ladder when help is useful. That scales if the product stays easy enough to deploy and run.
Core target
UK companies with about 20 to 250 employees — big enough for real operations, small enough that another managed AI team is the wrong default.
AI operations as a service
Someone else builds and runs the agents for you. Useful for some firms — and a different product. You rent the outcome; you do not own the stack.
Platform you operate
You host or we host. You run the workflows. You pay for AI tokens. Setup, integration and support are a ladder you climb only when you choose — not the only way in.
Why the free licence matters
A 20–250 person UK firm hears “AI platform” and expects another software subscription. Instead: licence free, host on your infrastructure, pay only for AI tokens, optional configuration and support. That lowers the door.
You host it
Put aranduOS on the server you choose. Hosting cost is yours. No Mirá maintenance fee for the box. You pay us for the tokens the install uses.
We host it
Less operational worry, higher cost. We run the stack. Extra services are still not included in the base — you add them if you need them.
Required from Mirá
- LLM tokens via our gateway
Services ladder (optional)
- Setup
- Configuration
- Consulting
- Support
- Email accounts
Documentation is free. Hands-on support and the extras above are contracted. Local help on the ground sits with the UK ecosystem. The aranduOS name stays on — no white-label.
Token costs
Multi-model gateway. Pay for tokens, not seats.
aranduOS routes work across several models. You are billed in BRL on the Mirá wallet. Figures below are indicative GBP for a team of ten sharing one pool.
| Model | Est. £/mo typical | R$/mo | In / out per 1M | Light–heavy £ |
|---|---|---|---|---|
| gpt-oss-20b | £2.0 | R$15 | R$0.24 / R$0.90 | £0.66–£5.3 |
| Qwen3.5-9B | £2.8 | R$22 | R$0.60 / R$0.90 | £0.95–£7.6 |
| Mistral-Small-3.2-24B | £3.9 | R$30 | R$0.54 / R$1.68 | £1.3–£10 |
| gpt-oss-120b | £4.9 | R$37 | R$0.48 / R$2.40 | £1.6–£13 |
| gpt-4o-mini | £7.8 | R$59 | R$0.90 / R$3.60 | £2.6–£21 |
| Meta-Llama-3.3-70B | £16 | R$121 | R$4.02 / R$4.02 | £5.3–£42 |
| gpt-4.1-mini | £21 | R$158 | R$2.40 / R$9.60 | £7.0–£56 |
| Qwen3.6-27B | £31 | R$238 | R$2.40 / R$16.20 | £10–£83 |
| Qwen3.5-397B-A17B | £43 | R$324 | R$3.60 / R$21.60 | £14–£114 |
| o3-mini | £57 | R$436 | R$6.60 / R$26.40 | £19–£153 |
| o1-mini | £57 | R$436 | R$6.60 / R$26.40 | £19–£153 |
| gpt-4.1 | £104 | R$792 | R$12.00 / R$48.00 | £35–£278 |
| gpt-4o | £130 | R$990 | R$15.00 / R$60.00 | £43–£348 |
Against ten assistant seats
Buying one Claude Team or ChatGPT Business Standard seat per person for ten staff is about $250/month at list. aranduOS keeps one licence-free install and a shared token pool. The comparison uses a mid mix — mostly mini and o-series, gpt-4o only where it earns its keep — at least 50% below an all-gpt-4o bill.
- 10× Claude Team / ChatGPT Business seats
- $250/mo≈ £198
- aranduOS tokens · typical (30M) · mid mix
- £56/ R$422 charged
Mixed routing (45% gpt-4.1-mini · 35% o3-mini · 20% gpt-4o)
Light–heavy £19–£148 · about 57% below all-gpt-4o
Standard seat, billed monthly (list price). Not a quote from those vendors.
Charged in BRL. GBP uses indicative FX (USD/BRL 6, GBP/USD 0.79). Gateway list rates as of 6 October 2026; markup today 0%. Usage varies.
Product layers
What the software does. Ask us for a quote.
The personal layer.
Assistant
- WhatsApp assistant
- Calendar
- Apps on iOS, Android, Mac and Windows
Most teams start here
Management
The core pitch.
- Everything in Assistant
- Operational intelligence
- Council and agentic modes
- The view a leader needs to steer, not chase
Where data sits
Same software. Your servers, or ours.
Self-hosted is not open source and not air-gapped. Local screens and operational data stay on the install you control. AI goes through Mirá when you use it.
Self-hosted
One installation per end customer. You or a certified integrator operate the box. Licence free; hosting bill yours; tokens to Mirá.
Hosted by Mirá
We run the platform. You use the product. Extras (setup, consulting, support, email) are still optional.
Who does what
Mirá builds. The UK ecosystem supports.
Mirá engineers the product, the releases, this site and the LLM gateway. Organisations in the UK ecosystem help companies implant and support locally — without a Mirá maintenance fee on Self-hosted.
Mirá
Product, engineering, releases, optional hosted stack, LLM gateway.
UK ecosystem
Local support and implantation in the United Kingdom.
You
Host on your servers (licence free + tokens), or ask us to host — and which optional extras you want.
Before you write
Short answers.
What are Council and agentic modes?
Council is the brain of the framework: it analyses the operation and recommends the next step. Agentic modes understand, prioritise, act and ask for help — inside limits you set. Sensitive actions wait for a person.
Is this another “we build your AI automations” project?
No. We are not selling AI operations as a service. aranduOS is infrastructure you own and operate — free licence when you host, pay for AI tokens, climb a services ladder only if you want help.
Who is this for?
UK SMEs of about 20 to 250 employees — services and export firms that want to run AI operations themselves, not rent another managed team.
How do you govern AI and data access?
Rules for what Council and agentic modes may do; managed access by security levels and profiles; a complete audit trail of asks, model use and human approvals.
Is there a licence fee?
No. On Self-hosted the licence is free. You pay for your own hosting. The one mandatory purchase from Mirá is LLM tokens through our gateway.
What is mandatory vs optional?
Mandatory: LLM usage (tokens) via the Mirá gateway. Optional: setup, configuration, consulting, support, email accounts, and other extras. Hosted by Mirá is the other way to run it — less worry, higher cost; extras still not in the base.
Do I have to self-host?
No. We can host it for you. That costs more and removes the server work from your side. Either way, extras are contracted separately.
Is Self-hosted fully offline or open source?
Neither. Closed-source images you run yourself. Local operation can work without calling us. AI uses the Mirá gateway when enabled — that is how tokens are billed.
Where does personal data live on Self-hosted?
Operational data in that install stays on the infrastructure you choose; you are the controller. LLM (and optional mail) traffic goes through Mirá under the terms of that use. This marketing site is separate — see the privacy page.
Who builds it, and who supports me in the UK?
Mirá builds and maintains aranduOS. Local support comes from the UK ecosystem. Hands-on support from Mirá is an optional contract; documentation is free.
Which devices?
iOS, Android, Mac and Windows, plus WhatsApp, email and calendar in the same flow.